fueling Preat’s desire
for increased market share.
Preat Corporation is a premier dental technology company offering leading-edge dental solutions, precision attachments, implant components, and digital workflow tools for dental laboratories and clinicians.
the challenge.
The Preat Corporation had big objectives: increase brand visibility in the dental industry, drive more traffic to their site, and increase
e-commerce sales. They set their sights on a greater than 4:1 ROAS and were determined to outpace the competition.
the echo effect.
To help Preat achieve their vision, Echo produced a strategic,
data-driven search marketing campaign that included:
- Amplifying Google Search Ads for better marketing performance and cost-effectiveness.
- Launching Branded Google Ads to capture high-intent traffic from brand-specific searches.
- Rolling out Google Performance Max campaigns to retarget website visitors and, in turn, take them from interest to action.
- Developing competitor-focused Google Search Ads to redirect attention and revenue from industry rivals.
Our goal was to maximize visibility, engage the right audiences, and pump up conversions – all while hitting Preat’s business targets.
impact and results.
The impact was significant, measurable, and impressive.
- 50% revenue growth in just 10 months.
- An 86% increase in year-over-year website traffic.
- A 7.8:1 ROAS, far exceeding the initial goal.
- 18% more sales captured through competitor-targeted campaigns.
With Echo as a partner, Preat achieved incredible growth, increased its market presence, and became a standout force in the dental solutions market.
50%
revenue growth in just 10 months
86%
increase in year-over-year website traffic.
7.8:1
ROAS, far exceeding the initial goal.
18%
more sales captured through competitor-targeted campaigns.
client gallery.
